Cella Milano date all the way back to 1899, using carefully selected ingredients to create an extensive line of traditional Italian shaving products for gentlemen and professional barbers. The Cella Sensitive pre-shave gel is designed to soften and lift hair before shaving. It aids razor glide and creates a protective barrier to enhance the shave and reduce any redness and skin irritation.

Certified Organic, the gel formula prepares the skin for shaving and protects the most sensitive skins from tiny cuts and irritations. It also lifts and softens the hair, ensuring a faster, pain-free shaving experience.

Cella use only the best raw materials on the market, sourcing natural ingredients that not only work to moisturise skin, but also release excellent calming properties. The product is presented in a turquoise tube and is enriched with Organic Aloe Vera making it perfect for sensitive skin.

Cella products are instantly recognisable due to their retro style packaging, which features their iconic ambassador ‘the smiling Felice’ who has been featuring in their branding and adverts since the 1950s. Cella say their products and packaging are reminiscent of a time in which the barbers was seen as a place to enjoy a moment of pleasure and wellbeing.

Directions of use - Wet the face with warm water, apply Cella Pre-Shave Gel and massage the face with circular movements and against the natural growth of the hair. Don't rinse. Then apply the shaving cream or soap.

Ingredients: Aqua (Water), Alcohol Denat., Glycerin, *Aloe Barbadenss Leaf Extract, Bambusa Vulgaris Sap Extract, Panthenol, Hydroxyethycellulose, Parfum (Fragrance), Cocoyl Proline, Citric Acid, Limonene, Sodium Benzoate Potassium Sorbate.

*da agricoltura biologica/from organic farming.

Cella Sensitive Pre-Shave Gel 75ml