In the heart of St James’s lies Jermyn Street, the destination for gentlemen’s styling. Renowned perfumer and male-grooming icon Floris has been nestled on this busy street for over 300 years. Three centuries of experience and craftmanship go into every product, resulting in an elite range of moisturisers, balms and perfumes. The English Shaving Company is proud to stock Floris’ Gentleman range — the perfect blend of understated style and substance.